MED-Q Medication Reminder with alarms

Target market for MED-Q Medication Reminder with alarms

MED-Q Medication Reminder with alarms

Problem Worth Solving

MED-Q medication reminder with alarms
MED-Q medication reminder with alarms

The Market:

The primary target market for MED-Q Medication Reminder with alarms will be seniors. In the United States, the proportion of the population aged greater than 65 years is projected to increase from 12.4% in 2000 to 19.6% in 2030. While daily pill medication is usually consumed with seniors, it is not exclusive to their age group. The benefits of MED-Q Medication Reminder with alarms apply to any age of consumer who needs daily medication to improve their quality of life. To sum up, the need is universal and the customer base is unlimited.

Furthermore,  senior population (those aged 65 years and older) comprises 13.7% of the US population but uses 40% of all prescription drugs. People aged 65-69 years fill an average of 14 prescriptions per year and adults aged 80-84 years average 18 prescriptions per year.  (AARP)

The MED-Q solution

MED-Q Medication Reminder with alarms is a pill organizer that helps manage medication producing a result that has a direct impact on the user’s health, independence and quality of life.  The Amazing MED-Q Medication Reminder with alarms is simple, easy and reliable.  First of all, MED-Q distinguishes itself from the current marketplace through the utilization of both audio and visual reminders.  Second of all, the unique alarms and notifications greatly reduce the likelihood that an error in personal medication management will take place.

The display uses large, crisp digits to give the current time and the time of the next alert. The pill dispenser’s daily compartments have over sized fingertip tabs for easy opening and are boldly labeled by day of the week. Even the battery compartment on the underside of the unit is over sized, with a big, fat tab to make changing the AA batteries easy. To sum up, MED-Q Medication Reminder with alarms does not believe in tiny and cramped and frustrating!

MED-Q medication reminder with alarms
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 MED-Q Medication Reminder with alarms Target Market

The primary target market for MED-Q Medication Reminder with alarms will be seniors. The proportion of the population aged greater than 65 years is projected to increase from 12.4% in 2000 to 19.6% in 2030. While daily pill medication is usually consumed with seniors, it is not exclusive to their age group. The benefits of MED-Q apply to any age of consumer who needs daily medication to improve their quality of life. The need is universal and the customer base is unlimited.

The senior population (65 years and older) comprises 13.7% of the population.  However, uses 40% of all prescription drugs. People aged 65-69 years fill an average of 14 prescriptions per year and adults aged 80-84 years average 18 prescriptions per year.  (AARP)

Baby-Boomers are living longer.

The active lifestyle associated with this dynamic group has contributed to the longevity of their lives. In addition advances in technology, medical care and pharmaceuticals have increased life expectancy. In 2015, 90% of seniors and 57% of non-elderly adults had a prescription drug expense. There has been a 43% increase in prescriptions filled from 2004 to 2015, from 2.8 billion to 4 billion. This trend has continued in 2016 and 2017 as well.

med-q medication reminder with alarms
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